Crystal Light Times Square

When you think of outdoor advertising, Times Square in New York has to be the mecca.
When you think of Times Square, it’s impossible to not think of New Year’s Eve.
Combine both and you have an opportunity of a lifetime as a Producer to create some impactful and meaningful work.

CL NYE

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Creatives: Nako Okubu and Dan West
Post: Radar Studios

Crystal Light Times Square NYE from Mike Dahl on Vimeo.

Sears Registry

Sears Registry from Mike Dahl on Vimeo.

Produced this online video to help create awareness for the Sears Registry program. This will be seen all over the web-including theknot.com. Had to please many different business units at Sears, and did.

Agency:Mcgarrybowen
Director: Peter Darley Miller
Production Company: Radical Media
Post: Cutters/Michael Lippert
Gfx: Sol Design
Audio: Another Country

Leinenkugel POS Photo, Before/After

Thought it would be fun to show you a situation we were dealt, and how we corrected it.
Forced to combine a commercial shoot location and a still shoot location, the stills became 2nd priority. Thanks to Harold Daniels of Harold Daniels Photography for his help on this. Check out this before and after. I cast, coordinated and produced this shot from Chicago…it was taken in rural Georgia.

 

Leinies Roadtrip

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Pilsner Urquell Certification Program Videos

Pilsner Urquell Quality Czech Program from Mike Dahl on Vimeo.

Pilsner Urquell and Jacobson Rost worked together to create a program and field kit that helps key account reps and field distributors become certified as Pilsner Urquell Embassy Account holders. By educating these associates on the history, essence and proper way to store, pour and serve Pilsner Urquell-we bridged a gap with the key accounts and the brand.

As part of the program, I edited five videos (can be viewed on my Vimeo page). Please enjoy the proper way to pour and serve Pilsner Urquell, brought to you by the brewmaster himself-Vaclav Berka.

Kalahari Outdoor

Kalahari Outdoor

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Here are some billboards from two shoots I produced for Kalahari.  Strapped with a challenging budget, we recruited families via social media by giving them a chance to “Be a Star!” through a contest on Facebook.  This yielded huge results in terms of exposure for our client and our talent pool.   Enjoy!